Authored by: Abigael Mchana, Communication Officer, CABI Kenya
Developing fit-for-purpose, interactive and effective communication materials for farmers and their intermediaries is not an easy task. You cannot create a poster with generic text or images and then distribute it to your audience en-masse. It requires an in-depth analysis of your primary stakeholder, an understanding of your audience’s preferred communication channels and a realistic visualisation of how your intended audience will interact with the finished product.
By Solomon Duah, Communications Specialist, CABI Ghana
There is a growing interest and enthusiasm in the production of soybean among farmers in selected states in Nigeria as new yield-enhancing and soil fertility-improving technologies are being introduced to them through an integrated farmer education campaign. Continue reading
One of a series of blogs written by CABI editors for One Health (#OneHealth) Day on November 3rd 2016
"It is difficult to rate the importance of the different soil functions, since all are vital to our well-being to some extent. However, the function of supporting food and agriculture worldwide is fundamental for the preservation and advancement of human life on this planet." – Food and Agriculture Organization of the United States (FAO).
The multiple roles of soil often go unnoticed. During time spent carrying out research for this blog I came across the following quote which I feel really captures the relevance of soil health for the One Health concept:
‘The health of soil, plant, animal and man is one and indivisible’.
This was actually said seven decades ago by Lady Eva Balfour, one of the first women to study agriculture at an English University, who went on to found the Soil Association in 1946. Yet it seems that on many levels we are still to realise the connectedness between health in soils, plants, animals and people.